May, 26 2010
We’ve all heard the old adage a picture is worth a thousand words, and if so, then a video must be worth a million words, or at least that is what the same logic would dictate. And when it comes to internet marketing the same holds true!!!
Images and video grab a website visitor’s attention much quicker than text. In fact, most people do not read the text on a website. Most website visitors skim the text of a web page, and will be off and running to a competitor’s site in just 8 seconds if they are unable to quickly find the answers they’re looking for.
Your website is literally your tv channel to the world, and nothing quite captures the attention of visitors like video can. This is the reason video has quickly become the medium of choice for marketers. Consumers love video elements on a website. A short video can convey a great deal of information quickly and effectively. Videos can easily integrated into most websites, and if properly optimized, can also allow you to achieve higher search rankings amongst Google and other search engines.
A prospect has just entered a search into a Google, trying to find a solution to their problem. They are looking for an UNCOMPLICATED and COST- EFFECTIVE solution. Since the inception of the internet, the challenge to site owners looking to do business has been to find the best possible ways to convert browsers into buyers.
On average, a website loses close to half its visitors before they even leave the first page! This trend is aided by the fact that on the Internet, there is no personal touch through human interaction that persuades or guides the visitor. There is no salesman to lead the visitor through the sales funnel. But now, with Virtual Media Group’s cutting-edge web infomercials (A.K.A. webmercial) to your web site, you can solve this problem by going beyond static text
Here are some ways a webmercial can be effectively used:
• Client testimonials
• Product demonstrations
• FAQs
• Company profiles
• Service explanations
• Can be used for viral marketing on youtube, facebook and other social media platforms
Go ahead and wow your website visitors with a great webmercial. Using them effectively can increase consumer confidence and loyalty, and get you higher conversion rates.
March, 5 2010
In a time where we’ve become all to accustom to economic problems and corporate collapses farther than anyone could have imagined. Customers are more skeptical than ever, and have lost trust with whom they do business with. You need to prove your marketing claims about your product or service, and re-build the value of what your brand has to offer. In other words, you’ve got to “show” them what’s in it for them. How? Welcome to the power of video! Video has now become one of the most reliable and cost-effective forms of marketing around, and is quickly becoming a commercial necessity. Organizations and companies (large and small) who are not using video in their marketing efforts will very soon find themselves behind the competition and playing catch up.
Google now incorporates video directly into its search results and websites that don't contain video are beginning to look positively archaic. As a result, businesses both large and small really need to embrace corporate video production. In the cluttered, information-overload world of the Internet your need the resources of a professional video/multimedia company. Why? Like TV commercials, a well-produced short video advert has a much better chance of being watched. You are trying to draw the attention of viewers to the screen to see if they are missing something important. The more interaction you can have in your video the longer the visitor will stay. Charts, graphs and relevant pictures can have positive results when the viewer relates to your video.
The days of long pages of static text being read are dead! People tend to believe what they can see and hear, far more than what they read. Video also has more of an emotional impact/connection with a viewer way beyond that of the written word. Online Video Marketing is here to stay. If you want to get more customers, increase conversion rates and increase your business it’s time to contact Virtual Media Group and consider adding video to your website such as a video website spokesperson, web infomercial/webmercial or corporate video.
March, 5 2010

TopSEOS Names VIRTUAL MEDIA GROUP as a Leading Virtual Spokesperson Firm
VIRTUAL MEDIA GROUP is identified as a superior virtual spokesperson firm by TopSEOS.
VIRTUAL MEDIA GROUP has secured Top 10 ranking of the leading virtual spokesperson firms. The rankings list published by topseos is a guide to the cream of the crop internet marketing vendors in the industry.
VIRTUAL MEDIA GROUP is included in this list for its consistent performance and the outstanding services rendered to its clients.
Topseos compiles the monthly list of leading internet marketing firms after a rigorous evaluation criteria that includes:
o Competitive advantage
o Superior services and pricing
o Customer and technical support
o Response to client problems
o Innovations that set it apart from the competition
o Overall efficiency
o Overall performance
As part of the evaluation process, clients of VIRTUAL MEDIA GROUP are asked to give feedback on general and project specific questions such as:
o Rate your overall experience.
o What type of needs analysis was conducted before work initiated?
o How quickly was the shoot scheduled after a script was developed?
o What level of details did the agency go into with you on attire, tone, personality required of the virtual spokesperson before shooting?
o How open was the firm to modifications to the shoot after it was shot?
“The whole industry looks to us to identify reliable and accurate benchmarks and VIRTUAL MEDIA GROUP has proven by its performance that they deserve to be on this coveted list”, shared Jeev Trika, partner at topseos.
For more information about VIRTUAL MEDIA GROUP log on to http://virtualmediagroupusa.com/
January, 28 2010

A web infomercial is either a short or long format commercial about your business or organization that appears on your website or somewhere else on the Internet. Like television advertisements, web infomercials are predicated on the notion that, when millions of people regularly turn their attention to a particular information and entertainment medium, that medium becomes an optimal venue for promoting business interest. However, unlike television commercials, web infomercials are supremely economical for three reasons: they require less production time, they run without end and they're available to Internet users 24 hours a day.
All successful web infomercials share the same characteristics, beginning with focusing on what you're promoting. Focusing on what you're promoting has two basic aspects: choosing the right words and choosing the right images.
The key to creating an effective web infomercial is choosing strong images and presenting a brief list of hard-hitting benefits that will impact your viewers without challenging their attention span. Web infomercials should also establish branding using the right actors that appeal to your target demographic. And finally, the simplest of all be sure to end your web infomercial with a call to action. Your web infomercial is designed to generate interest, prove credibility for your product or service offering, and at the same time capitlize on that interest by presenting a call to action. In addition to asking your viewers to take action, be sure to supply them information that makes their action as easy as possible, such as presenting your website address, toll-free numbers, trial offers, warranty or guarantees.
Virtual Media Group can help your company develop and produce a web infomercial that capitalizes on an ever-increasing Internet audience at an affordable price. Contact us today for a free, no obligation consultation at 1-888-345-VIDEO