December, 26 2009
So how does the On Hold Messaging process work?
First, one of our on hold consultants will determine your telephone systems music on hold capabilityor necessary on hold equipment. Then we’ll review your company’s marketing strategies, and your on hold consultant will discuss our wide range of on hold messaging packages to help you select the appropriate on hold programming to best meet your marketing goals and objectives.
You are then assigned a seasoned-professional copywriter from our scriptwriting department. Your scriptwriter will conduct a background interview, review your marketing materials and website to learn about your business as well as your marketing strategies. Once this part is complete it’s off to our scriptwriting department you go. Your assigned copywriter then begins developing an initial rough draft on hold script made up of several 30 second messages which will highlight your company, products, services, etc. (these messages will be in a continuous loop so callers have the opportunity to hear different information while they wait on hold). This process usually takes between 3-5 days. You then review the copy content to make any necessary edits or revisions until you say it’s perfect!
Upon approval of your script copy, you then listen to a variety of male and female voice-over demos from our roster of talent. Upon selecting your desired voice talent, you will then also listen to a variety of background music options available from our music library. Once you have approved the on hold script copy, selected the voice and music it’s off to our digital studio where we create your on hold recording.