We at The Original On Hold keep on informing you about the benefits of on-hold marketing in terms of advertising, creating a good impression and how you can improve your customer’s experience while waiting on the other line.
Though we may already seem like a broken record, as pioneers, we’ll never get tired of informing you how on-hold messages can help in the over-all success of your company. Not only are you bombarded with tips on how to pattern your on-hold message, you’re also constantly reminded on how great it is to have on-hold messages installed in your system. But that’s our goal so that your business will stay ahead of the game.
today, we won’t talk about its advertising benefits. However, we’ll discuss how the University of Southern Mississippi was able to utilize on-hold messaging to their advantage not only through marketing, but also as a communication tool that enhances the relationship within the campus community as well as the general public.
University of Southern Mississippi’s mission of education, research, and public service is well-executed with the messages recorded and played through the on-hold messaging system support. Now, this is not a one way street because students also take part in making things work by submitting on hold message scripts for their on-hold message to advance the university’s mission.
It’s simple to submit the script of their on-hold message by simply filling out the On hold Message Request form at the University’s website, not all messages are instantly approved. There must be rules to consider to ensure the smooth-flow of communication. The university has arranged a list of allowable messages that can be included in the system such as events that is sponsored or participated by the university, official announcements, as well as brand messages – all contributing in putting a professional image for the public as well as thinking about student welfare.
Messages that are detrimental to the university and its students are also prohibited. Statements of opinion, personal messages, deceptive messages, and bigoted views are only a few examples of messages that are forbidden. Also, using the service that is for personal gain such as solicitations of employment or membership are not allowed. Even tobacco, alcoholic beverages, gaming and other addictive or age-restricted activities regardless of sponsorship is prohibited. All these among others are strictly implemented just to make sure that the system serves its purpose to communicate as well as advertise important messages that will be beneficial for the university as well as its students.
Impressive, right? Just when you thought you’re already familiar with the advantages of having an on-hold message, the system still surprises you with its purpose. It’s versatility makes it one of the most coveted communications tool for the telephone system today.
Have you installed on-hold messages in your telephones, yet? If not, then we encourage you to get an message on hold system.