Since the inception of the Internet, the challenge to site owners looking to do business has been to find the best possible ways to convert browsers into buyers. On average, a website loses close to half its visitors before they even leave the first page! This trend is aided by the fact that on the Internet, there is no personal touch through human interaction that persuades or guides the visitor. There is no salesman to lead the visitor through the sales funnel.
But now, with new web video marketing technology you are able to add a video spokesperson or website infomercial to your web site and help solve this problem by going beyond text and pictures. This technology is one of the most effective, easy-to-implement and economical marketing solutions available on the Internet today. Most adapters of this technology have seen a significant increase in their conversions, making it a more than worthwhile investment when considering return-on-investment. A video spokesperson can greet, educate, motivate, guide visitors to important sections, introduce products and services, highlight what’s new, ask for a sale and any other goals that you want your visitors to accomplish.
There’s numerous benefits of using a custom produced website infomercial. Infomercials are more versatile in regards to creativity, and allow companies to provide more details of the product or service being offered and distinguish themselves from their competitors – something old fashioned text just can’t accomplish.
A web infomercial not only grabs the customer by their emotions, a good infomercial appeals to their rational side and eases their doubts. You can engage emotions and fully immerses prospective customers in the benefits of your product(s). Brought into the story, they imagine how your product will change and improve their lives. Your customer doesn't see the actors, they picture themselves with the body they've always wanted. They're not buying your rotisserie. Your customer is buying the perfectly cooked chicken and the admiration they'll receive as a great cook. No other internet marketing can match a web infomercial when it's time to ask for the sale.
For either our video spokesperson technology or website infomercial services
You can choose and customize your actors to:
• Fit your company’s look and feel.
• Deliver what you want said and how they say it
• Wear a particular wardrobe
• Include custom or stock footage/pictures
• Flash animation of text or graphics
Virtual Media Group is a full service video marketing and production firm. We can take your internet marketing to the next level through the creative use of video. Our motto – Virtual Marketing, Real Results!