The Complete Guide for Background Music At Your Business

The Complete Guide to Business Background Music

Most businesses play music.  But, there’s more to creating the right musical (and customer) experience than throwing together a few of your favorite tunes on a playlist.When opening a restaurant, bar, retail store, or other brick and mortar business, background music is an important piece of consideration. You need to be doing things legally, installing a high-quality audio system, and choosing the right type of music.

If you’ve been thinking about having background music in your business, this short guide will point you in the right direction for the essentials you need.

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5 Things to Know Before Buying Custom On Hold Messages

5 Things to Know Before Buying Custom On Hold Messages

It’s true that many companies get the caller on hold experience wrong! Some businesses still force callers to wait in dead-silence, thus ignoring prospects and customers instead offering “value” during the time in which you’ve asked them to wait. Others play the horrible default funeral parlor on hold music that was included by their hosted voip provider. And, believe it or not, there’s till some businesses who play a local radio in which they do not control the content, and as a result can play offense or less than tasteful radio DJ’s or even worse – advertising a competitor’s commercial to your callers!

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Why Should Your Business Hire a Video Production Agency?

Why Should Your Business Hire a Video Production Agency?

When we hear the words “video”  one of the first things that cross our minds is that is an easy task and almost everybody can do that. The reality is that yeah, everybody is able to take out their smartphone and start shooting. But, when it comes to producing video for businesses, what matters most are the results and the quality — ultimately it’s what makes the difference between success and failure.

Unfortunately, there are many businesses who rush into producing a video without having enough knowledge, experience, nor expertise required in the artistic and creative process that should be always lead and planned by professionals. We’ve all seen our fair share of poorly made corporate videos. You know the ones we mean: The script is cliché; the volume never seems to be exactly right; and within a minute of viewing, your eyes are already glazed over!

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