If you’re an insurance agent, broker or owner of an insurance agency, then your dedication to earning the trust of clients is paramount in staying competitive in today’s market. Customized insurance agency on-hold messaging is like having an insurance policy for your marketing.
The professional sound of your message on-hold will not only impress your callers, but it also supports your other marketing efforts by providing callers with valuable information on the many services you offer.
Insurance is more competitive than ever. While many insurance companies are specialized and only perform in a niche market, there are many other insurance agents that provide multiple forms of insurance and are able to cross-sell their clients.
Callers to your insurance agency want to know your capability for protecting them, their families, their business or property. Your marketing on hold message can communicate what sets your insurance agency apart from your competition, your knowledge and expertise, as well as helpful tips and resources, thus providing them with peace of mind knowing they’ve made the right call!
Here’s some additional information you can include in your insurance company on hold message to gain the confidence of your callers and help grow your agency.
• Agent/Broker Credentials
• Key Policy Selling Points
• Available Discounts (eg. Multi policy, etc.)
• Safety & Security Tips
• Claims Hotlines/Portals
• Community Involvement
Insurance is a competitive market! Standing out among your competitors requires a little outside-the-box creativity. Message on hold marketing is a low-cost marketing tool that builds credibility, communicates and educates with the people that need and want what you are offering!
Need help with custom on hold messaging for your insurance agency? The Original On Hold has provided professional on hold recordings for national and independent insurance agents for nearly 25 years. Which category do you belong to Auto, Life, Health, Home, Business or Commercial? Give us a call for a risk free on hold demo trial.